Tranquilidade 150

An event logo and new advertising campaign to celebrate the 150th anniversary of Tranquilidade Seguros.

A new campaign for Tranquilidade Seguros, once again featuring Mariana Monteiro, this time promoting the benefits of Tranquilidade car insurance. In order to promote the 150th anniversary of the company, the adverts were given a period theme parodying a film noir drama, a slasher movie, and a piece of futuristic science fiction. In each case the audience is fooled into thinking that the protagonist is in some kind or peril, when all along the scene is perfectly innocent.

The campaign, produced in association with Kayak Lisbon, consisted of three TV adverts, poster and digital banners. TV production by Showoff Lisbon. 

Art Direction | TV Advertising | Print Advertising | Digital Advertising

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